A good fit for
Is this the right service?
Businesses that need paid channels, landing pages and sales follow-up to work together.
ROI Growth · Premium engagement
ROI Growth
Performance Marketing Agency in India for Google Ads and Meta Ads
Performance marketing means you pay for results you can measure: leads, sales and cost per acquisition. As a performance marketing agency in India, we run Google Ads (pay-per-click), Meta ads on Facebook and Instagram, and LinkedIn ads as one plan, connected to landing pages and your CRM, so budget moves to whatever brings paying customers.
Get a quote, timelines and FAQsSeparate brand and non-brand demandMatch campaign messages to landing pagesCheck exclusions and audience overlapTest forms on mobile devices
48h
Free audit turnaround
8 yrs
Founder experience
1 day
Reply to enquiries
Yours
Every account and report
Full Performance Marketing · Live
modules · 6
Full Performance Marketing · modules
06/06
- Separate brand and non-brand demand●
- Match campaign messages to landing pages●
- Check exclusions and audience overlap●
- Test forms on mobile devices●
Reporting
Weekly
Working on
Linking ad and CRM data
✓ Google and Meta tracking linked● Audiences and offers mapped↑ Landing page test planned▲ Lead quality reviewed✓ Budget split by cost per lead● Weekly report sent✓ Google and Meta tracking linked● Audiences and offers mapped↑ Landing page test planned▲ Lead quality reviewed✓ Budget split by cost per lead● Weekly report sent
4
Ad platforms
Weekly
Optimisation
Monthly
Strategy call
The focus
What we work on
- Channel and budget planning
- Creative and landing-page tests
- Lead quality and acquisition costs
Plan your scope
Start with your priorities
Share your goals, current setup and main challenge. We can agree the relevant work, responsibilities and measures before the project starts.
Discuss this serviceIs this you?
When Full Performance Marketing makes sense
Lead-generation businesses and ecommerce brands that want a coordinated acquisition plan across more than one channel.
The situation
Leads arrive, but few become customers
How we approach it
Review targeting, offer clarity and sales feedback together.
The situation
Multiple agencies or channels feel disconnected
How we approach it
Create shared goals, reporting definitions and landing-page priorities.
The situation
You want to test a new market
How we approach it
Start with a controlled audience and offer test before expanding spend.
The situation
Your Meta ads get cheap leads that never answer the phone
How we approach it
We add lead-quality questions, CRM feedback and the Conversions API so Meta optimises for qualified leads.
Who we do this for
Industries we run Full Performance Marketing for
Working with businesses across India and with global brands in the US, UK, UAE and Australia.
- Ecommerce and D2C
- Education and coaching
- Real estate
- Healthcare and clinics
- B2B and SaaS
- Exporters selling abroad
Core areas
Performance marketing services: channels we manage
Explore each workstream, the tasks involved and the output it supports. The final mix is agreed around your goals and current setup.
ILLUSTRATION
Example view
G
your target keyword|
1Target
yourbrand.com
Your service page
2
competitor.com
AI SEO Services 2026
3
agency.co
Best SEO Agency India
Tracking target keywords
Organic Search
Google Ads (PPC)
Search, Performance Max, Shopping and YouTube, structured around buyer intent and tracked to real conversions.
ILLUSTRATION
Example view
Blog
PR
Guest
DA80+
EDU
Media
Links built+342 ↑
Link Authority
Meta ads services: Facebook and Instagram ads
Facebook lead ads, Instagram ads, catalogue and retargeting campaigns, with the Meta Conversions API so Meta optimises for real outcomes.
ILLUSTRATION
Example view
G
G
P
C
M
◈
Tested across AI engines
AI Strategy
LinkedIn ads management
B2B lead generation and account-based campaigns for companies selling to businesses.
ILLUSTRATION
Example view
G
G
P
C
M
◈
Tested across AI engines
AI Strategy
Conversion rate optimization (CRO) and landing pages
Fast landing pages, form tests and WhatsApp click-to-chat, so more of the traffic you pay for becomes enquiries.
How it works
What Full Performance Marketing looks like
Connect paid search, social advertising and landing pages around qualified leads and sales. Our performance marketing services start with your margins, audience and conversion tracking so budget decisions reflect business outcomes. Paid media management works best when the offer, landing page and sales follow-up are considered together. Conversion rate optimisation can address enquiry friction, while customer acquisition cost helps judge whether more leads are commercially useful.
4
Ad platforms
Weekly
Optimisation
Monthly
Strategy call
8 years
Founder industry experience
India
Based in India
9
Digital services
Custom
Strategy & automation
Every engagement includes
What You Get With Full Performance Marketing
A complete suite of AI-powered execution, live reporting and senior strategy — every deliverable tied to a measurable revenue outcome, not just a task completed.
9 deliverables included
- 01
Separate brand and non-brand demand
Included - 02
Match campaign messages to landing pages
Included - 03
Check exclusions and audience overlap
Included - 04
Test forms on mobile devices
Included - 05
Explain the offer and next step
Included - 06
Compare valid enquiries rather than all clicks
Included - 07
Record the attribution window
Included - 08
Include media and management costs in the agreed calculation
Included - 09
Compare qualified leads and completed sales
Included
Our process
How we deliver Full Performance Marketing
Each stage has a clear owner, a timeline and an output you can check. AI tools speed up research and drafting; a specialist reviews everything before it goes live.
01
Week 1COMPLETE
Audit
Accounts, tracking and funnel audited.
›Audit current setup
›Review competitors
›Agree goals and KPIs
02
Week 1COMPLETE
Agree targets
Cost per lead or ROAS targets, and the budget split by channel.
›Prioritise by impact
›Plan the first 90 days
›Confirm tracking
03
Weeks 2–3RUNNING
Build and launch
Tracking, creatives and landing pages built; campaigns launched.
›Build and test
›Verify tracking
›Launch
04
WeeklyRUNNING
Weekly optimisation
Search terms, audiences, creatives and budget shifts.
›Review weekly
›Fix what underperforms
›Scale what works
05
MonthlyQUEUED
Monthly review
Results reviewed together with sales feedback.
›Weekly report
›Monthly review call
›Plan next month
48h
Free audit turnaround
14 days
Typical launch window
Weekly
Reporting and optimisation
Yours
Every account, report and file
How we measure success
What we track for Full Performance Marketing
We agree these measures before work starts, so reports show business progress rather than activity.
Qualified enquiries
Separate relevant sales opportunities from spam, duplicates and unsuitable leads.
Acquisition cost
Agree which media and service costs belong in the calculation.
Revenue context
Read attributed sales alongside conversion delays, margins and the sales cycle.
Getting started
Starting Full Performance Marketing with us
A short checklist so the first week is spent on the work, not on chasing access.
What we need from you
- 1Your offer, margins and target cost per lead or sale
- 2Admin access to ad accounts (Google, Meta, LinkedIn)
- 3GA4 / Tag Manager access and your CRM or lead sheet
- 4Landing pages we can edit or a developer contact
- 5Feedback on lead quality from your sales team
Platforms we work in
Everything stays in accounts you own.
- Google Ads
- Meta Ads Manager
- LinkedIn Campaign Manager
- GA4
- Google Tag Manager
- Looker Studio
Who it's for
Who our performance marketing services are for
- Lead-generation businesses that need enquiries this month, tracked to cost per qualified lead.
- Ecommerce and D2C brands selling through Shopping, Performance Max and Meta catalogue ads.
- B2B companies building pipeline from LinkedIn and Google.
- Indian and global brands testing a new city, state or country before scaling spend.
Definition
What is performance marketing?
Performance marketing is paid digital advertising where spend is tied to measurable actions — a lead, a sale or an app install — rather than impressions alone. It is judged on return on ad spend (ROAS), cost per lead and customer acquisition cost (CAC).
Lead generation
Lead generation services for Indian and global brands
As a lead generation agency we focus on qualified leads, not cheap form fills: qualifying questions, instant WhatsApp follow-up and CRM feedback sent back to Google and Meta. This works for B2B lead generation as well as local and ecommerce brands.
Measurement
How we measure performance: ROAS, cost per lead and CAC
Cost per qualified lead, customer acquisition cost (CAC), return on ad spend (ROAS) and payback period, using GA4, server-side tracking and your CRM.
We do not publish fixed packages, because the right scope depends on your site, market and goals. Start with a free audit; you then get a written, fixed quote for performance marketing before any work begins. Your ad budget is paid directly to Google, Meta or LinkedIn and is separate from our management fee.
- Free audit first, then a fixed written quote
- Monthly terms with no long lock-in
- Accounts, data and files stay in your name
- Reply within one business day
Desertcart is a named client: our performance marketing case study covers its cross-border acquisition work into the Middle East.
Why VR Digital
Why choose us for Full Performance Marketing
Measurement first
We confirm what counts as a result and how it is tracked before work goes live, so progress is visible from week one.
You own everything
Accounts, data, content and creative assets stay in your name, even if you stop working with us.
A named specialist
You talk to the person doing the work: a senior specialist working with clients across India and worldwide.
Honest advice
If another channel or a smaller scope would serve you better, we will say so before you spend.
Learn more
Guides related to Full Performance Marketing
Digital Marketing Strategy
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Trying to choose between SEO and Google Ads in 2026? This guide gives Indian small businesses a practical decision framework, real timelines, costs, and KPIs. See when SEO, PPC or a blended plan fits your goals, website readiness, and cash flow — with clear next steps.
Read the guideDigital Marketing Strategy
How to Generate Leads Online for Your Business: 15 Proven Strategies for 2026
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AI Marketing Automation for Small Businesses: How to Automate Leads, Sales & Customer Follow-Ups in 2026
A founder’s guide to AI marketing automation in 2026. See how to automate capture, qualify leads, speed up sales, and manage WhatsApp follow-ups. Includes tool choices, setup order, metrics to track, India-specific tips, and common pitfalls.
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Discuss your acquisition plan
Send a quick brief. Within one business day you get a reply with next steps and, after a free audit, a custom quote. No pushy sales, no obligation.
- Custom strategy mapped to your goals
- Senior strategist on every call
- Custom quote after a free audit
- No long lock-in contracts
Reply within one business day
Frequently asked questions
What is the difference between performance marketing and digital marketing?+
Digital marketing covers every online channel. Performance marketing is the paid part, where spend is tied to measurable actions such as leads or sales.
Should I run Google Ads or Meta ads first?+
Start with Google Ads if people already search for your service. Start with Meta if you need to create demand or sell a visual product. Many businesses use both.
What budget do I need?+
Each channel needs enough spend to gather useful data. We size the media budget from your market and target cost per lead, and quote it separately from our management fee after a free audit.
How do you stop low-quality leads from Facebook lead ads?+
Higher-intent forms, qualifying questions, instant WhatsApp follow-up and sending CRM outcomes back to Meta through the Conversions API.
Do you work with ecommerce and D2C brands?+
Yes, as an ecommerce marketing agency we run Shopify catalogue ads, Shopping and Performance Max with margin-based bidding.
Do you manage LinkedIn ads?+
Yes. LinkedIn ads management is part of our B2B lead generation work, alongside Google Search.
How long until results?+
Leads usually start in week one; a stable cost per lead usually takes 4–8 weeks.
More answers on contracts, timelines and reporting: digital marketing FAQs.